BUILD AN ONLINE COMMUNITY THAT WILL MAKE YOU PROUD - PART 2
4 effective strategies for cultivating valuable connections with your yoga students
In part 1 of this series I shared the 4 most effective strategies for growing your yoga teacher network, and how these actions can be extremely beneficial for you, your business and your community.
I also explained why having this community online is the key to success. You can watch that video here.
Today the focus is on increasing the authentic connection you as a teacher has to your existing student client base.
WHY IS IT IMPORTANT TO HAVE A TWO-WAY BOND WITH YOUR STUDENTS?
Well, building a community for and inclusive of your students can offer you (and them) several worthwhile payoffs such as:
Building the ‘know, like and trust’ factor.
Increased client retention.
Tailored, appealing and effective products/services.
Emotional support.
Personal connection.
There are a few integral things to consider when using these community establishing strategies, that will be personal for each and every yoga teacher:
1. Your boundaries.
2. Your student’s boundaries.
3. Their needs.
4. Their accessibility.
I cover these in detail in the video, but I wanted to flag that #4 is particularly crucial to contemplate before you start to implement these strategies within your business.
Who are your clients? Are they a younger generation, who might be easily accessible via TikTok and Instagram? Perhaps Facebook is a more appropriate platform for an older generation. Maybe emailing or a phone call is going to be the best way to stay connected with your specific student base?
Each individual yoga teacher will need to take into consideration how to gain the audience YOU want and what this means in terms of connecting with them, on a practical level.
CONCLUSION
In this video, I explain the advantages gained from nurturing your relationships with your clients as well as the benefits of providing a community for your students to network with one another, too.
I share the 4 simple steps for nurturing your student network AND a number of reasons why these strategies are integral to achieving the success you are dreaming of. For yourself, your business and for the wellbeing of your students during this uncertain time.
PS: There might be a bit more information at the end of the video about an upcoming FREE workshop for yoga teachers I’m thinking to offer. Maybe? Have a watch and let me know what you think.
